Friday, March 9, 2012

Selecta Magnum


My lunch treat for today -- Selecta Magnum Classic made with pure Belgian chocolate and filled with creamy vanilla. Well...they could still improve on the vanilla part, but the choco coating was yum!

My Magnum Model: Ching who blogs from everyday sunday

The recently-launched Magnum is currently the country's most expensive mass-produced ice cream at 50 pesos.  According to Selecta, it belongs to the impulse market category; that is, it's one of those products you buy out of impulse because of greed, urgency, fear of loss, or indifference.  I don't want to think about what my impulse purchase was borne out of.  I just know that this yummy cooler is perfect for the summer heat.

edit: As I told my best friend,I kept wishing that they had a "choco box" version of this..filled with orange, strawberry, mint, caramel, or coconut ice cream. Then you could order a box of different flavors. Calling Selecta!

Buy Selecta Magnum Classic, Chocolate Truffle or Almond from groceries and convenience stores.